Privacy Policy

This privacy policy (“Privacy Policy”) describes the type of information that Celia Group Inc. (“Celia,” “Company” “we,” or “us”) may collect from your or which you provide through our website www.celia-health.com, other related sites, or other online products (“Services”) and our practices for collecting, using, protecting, maintaining and disclosing that information. Your access to and use of our services are subject to certain terms and conditions, which are set forth in our Website Terms of Use and throughout our platform. We take reasonable precautions and follow industry best practices to protect your personal information and make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed.

Please carefully review this Privacy Policy. By using our Services you agree to the Privacy Policy.

We have the right in our sole discretion to update or modify the Privacy Policy. Your continued use of the Services is your acceptance of the updated Privacy Policy. The Privacy Policy governs any use of the Services including by any electronic means.

1. What types of information are collected and what is done with that information. We collect information about you when you use our Services, including, but not limited to the following: Device Information. We may automatically collect certain information about the computer or devices (including mobile devices) you use to access the Services. For example, we may collect and analyze information such as: (A) IP addresses, geolocation information (as described in the next section below), unique device identifiers and other information about your mobile phone or other mobile device(s), browser types, browser language, operating system, the state or country from which you accessed the Services; (B) information related to the ways in which you interact with the Services, such as: referring and exit pages and URLs, platform type, the number of clicks, domain names, landing pages, pages and content viewed and the order of those pages, the amount of time spent on particular pages, the date and time you used the Services, the frequency of your use of the Services, error logs, and other similar information; and/or (C) other device characteristics including your choice of settings such as Wi-Fi, Bluetooth, and Global Positioning System (“GPS”), CPU ID and type, build, model, manufacturer, operating system version, screen size, screen resolution, mobile network status, device locale, and carrier ID. We review our web server logs and our customers’ use of our site. As described further below, we may use third-party analytics providers and technologies, including cookies and similar tools, to assist in collecting this information. Location Information. We may collect different types of information about your location, including general information (e.g., IP address, zip code) and more specific information (e.g., GPS-based functionality on mobile devices used to access the Services), and may use that information to customize the Services with location-based information, advertising, and features. For example, if your IP address indicates an origin in San Diego, California, the Services may be customized with San Diego-specific information and advertisements. In order to do this, your location information may be shared with our agents, vendors or advertisers. If you access the Services through a mobile device and you do not want your device to provide us with location-tracking information, you can disable the GPS or other location-tracking functions on your device, provided your device allows you to do this. See your device manufacturer’s instructions for further details. (C) Cookies and Other Electronic Technologies. We may use the tools outlined below in order to better understand users. As we adopt additional technologies, we may also gather additional information through other methods. Cookies: “Cookies” are small computer files transferred to your computing device that contain information such as user ID, user preferences, lists of pages visited and activities conducted while using the Services. We use Cookies to help us improve or tailor the Services by tracking your navigation habits, storing your authentication status so you do not have to re-enter your credentials each time you use the Services, customizing your experience with the Services, and for analytics and fraud prevention. We may use a type of advertising commonly known as interest-based or online behavioral advertising. This means that some of our business partners use Cookies to display Company ads on other websites and services based on information about your use of the Services and on your interests (as inferred from your online activity). Other Cookies used by our business partners may collect information when you use the Services, such as the IP address, mobile device ID, operating system, browser, web page interactions, the geographic location of your internet service provider, and demographic information such as sex and age range. These Cookies help Company learn more about our users’ demographics and internet behaviors. For more information on cookies, visit http://www.allaboutcookies.org. Web Beacons: “Web Beacons” (a.k.a. clear GIFs or pixel tags) are tiny graphic image files embedded in a web page or email that may be used to collect anonymous information about your use of our Services, the websites of selected advertisers, and the emails, special promotions or newsletters that we send you. The information collected by Web Beacons allows us to analyze how many people are using the Services, using the selected advertisers’ websites or opening our emails, and for what purpose, and also allows us to enhance our interest-based advertising. Platform Analytics: We may use third-party analytics services in connection with the Platform, including, for example, to register mouse clicks, mouse movements, scrolling activity and text that you type into the Platform. These analytics services generally do not collect personal information unless you voluntarily provide it and generally do not track your browsing habits across sites which do not use their services. We use the information collected from these services to help make the Platform easier to use. (Mobile Device Identifiers: Mobile device identifiers are data stored on your mobile device that may track mobile device and data and activities occurring on and through it, as well as the applications installed on it. Mobile device identifiers enable collection of personal information (such as media access control, address and location) and traffic data. Mobile device identifiers help Company learn more about our users’ demographics and internet behaviors.
2. How is your data and other information used. We use the information that we collect for the following purposes:
   (A) Carry out, improve, and manage the Services Provide you with technical support and customer service, troubleshoot any technical issues or errors and perform business analyses, or for other internal purposes to support, improve or enhance our business, the Services, and other products and services we offer, or for training purposes; (B) Communicate with you about the Services, your use of the Services, or your inquiries related to the Services and send you communications on behalf of physicians or other health care providers utilizing the Services to meet your needs; (C) Verify your identity and administer your account, including processing your payments, fulfilling your orders, and verifying the authenticity of your government-issued identification photo; (D) to use statistical information that we collect in any way permitted by law, including from third parties in connection with their commercial and marketing efforts; (E) to fulfill your purchase from us, including, to process your payments, communicate with you regarding your purchase or provide you with related customer service; (F) Communicate with you (in accordance with applicable legal requirements) by email, postal mail, or phone about surveys, promotions, special events or our products and Services and those of our subsidiaries, affiliates, and parent companies and any of their related businesses and those of our third-party partners; (G) Provide you (in accordance with applicable legal requirements) with more relevant advertisements and personalized content, and measure or understand the effectiveness of advertising and content we serve to you and others, and to deliver and customize relevant advertising and content to you; (H) To send mobile notifications (you may opt-out of this service); (I) To track and analyze trends and usage in connection with our Services; (J) To combine information received from third parties with the information that we have from or about you and use the combined information for any of the purposes described in this Privacy Policy; (K) For any other purpose disclosed to you in connection with our Services. We may use third-party service providers to process and store personal information in the United States and other countries. Your information may be shared with (i) third parties to provide, maintain, and improve our Services, including service providers who access information about you to perform services on our behalf; (ii) with our affiliates and partners so that they may use such information for the purposes described in this Privacy Policy and to allow them to contact you regarding products, programs, services, and promotions that we and/or they believe may be of interest to you; (iii) in connection with, or during the negotiation of, any merger, sale of Company stock or assets, financing, acquisition, divestiture or dissolution of all or a portion of our business (but only under non-disclosure and confidentiality agreements and protections); (iv) If we believe that disclosure is reasonably necessary to comply with any applicable law, regulation, legal process or governmental request; to enforce applicable user agreements or policies; to protect the security or integrity of our Services; and to protect us, our users or the public from harm or illegal activities and (v)with your consent. We may also share aggregated, non-personally identifiable information with third parties. If you change your mind regarding contacting you with marketing communications, you may modify withdraw your consent for us to contact you, for the continued collection, use or disclosure of your information, at any time, by contacting us at hello@celiacollective.com or mailing us at: 333 Washington Blvd, Marina Del Rey, CA 90202. By using this site, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this site. 
3. Third Party Services. In general, the third-party providers used by us will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to us. However, certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies in respect to the information we are required to provide to them for your purchase-related transactions. These third parties may at times gather information from or about you. We have no control over the privacy practices of these third parties. The collection, use, and disclosure of your information will be subject to the privacy policies of the third-party websites or services, and not this Privacy Policy. We urge you to read the privacy and security policies of these third parties. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements
4. Confidentiality of Health Information. Health information that Company receives and/or creates about you, personally, relating to your past, present, or future health, treatment, or payment for healthcare services, may be “protected health information” under the Health Insurance Portability and Accountability Act of 1996 (“HIPAA”) and the Health Information Technology for Economic and Clinical Health Act (“HITECH Act”). Your health information may also be protected by state privacy and laws and regulations. Company understands that health information about you and your health is personal. We support your privacy and ensure that the transmittal and use of your information complies with all laws, except to the extent that you have authorized Company to transmit information to you by other means. In this regard, where applicable, we comply with HIPAA, HITECH, and other relevant state laws and regulations by entering into Business Associate Agreements with the treatment providers for which we provide services to ensure that your protected health information is appropriately safeguarded. Please contact each treatment provider for more information regarding its own privacy practices.
5. Notice of Privacy Practices. Company is dedicated to maintaining the privacy of your protected health information (“PHI”). PHI is information about you that may be used to identify you (such as your name, social security number or address), and that relates to (A) your past, present or future physical or mental health or condition, (B) the provision of healthcare to you, or (C) your past, present, or future payment for the provision of healthcare. In conducting its business, Company may receive and create records containing your PHI. Company is required by law to maintain the privacy of your PHI and to provide you with notice of its legal duties and privacy practices with respect to your PHI. Company must abide by the terms of this Privacy Policy while it is in effect. If Company changes the terms of this Privacy Policy, the new terms will apply to all PHI that it maintains, including PHI that was created or received before such changes were made.
6. Treatment, Payment and Healthcare Operations. Company is permitted to use and disclose your PHI for purposes of (A) treatment, (B) payment and (C) healthcare operations. For example: Treatment. Company may disclose your PHI to a physician in connection with the provision of treatment to you. Payment. Company may use and disclose your PHI to your health insurer or health plan in connection with the processing and payment of claims and other charges. Healthcare Operations. Company may use and disclose your PHI in connection with its healthcare operations, such as providing customer services and conducting quality review assessments. Company may engage third parties to provide various services for Company. If any such third party must have access to your PHI in order to perform its services, Company will require that third party to enter an agreement that binds the third party to the use and disclosure restrictions outlined in this Privacy Policy.
7. Authorization Company is permitted to use and disclose your PHI upon your written authorization, to the extent such use or disclosure is consistent with your authorization. You may revoke any such authorization at any time. Company may use and disclose your PHI to the extent required by law. Special Circumstances. The following categories describe unique circumstances in which Company may use or disclose your PHI: Public Health Activities. Company may disclose your PHI to public health authorities or other governmental authorities for purposes including preventing and controlling disease, reporting child abuse or neglect, reporting domestic violence and reporting to the Food and Drug Administration regarding the quality, safety and effectiveness of a regulated product or activity. Company may, in certain circumstances disclose PHI to persons who have been exposed to a communicable disease or may otherwise be at risk of contracting or spreading a disease or condition. Health Oversight Activities. Company may disclose your PHI to a health oversight agency for authorized activities such as audits, investigations, inspections, licensing and disciplinary actions relating to the healthcare system or government benefit programs. Threat to Health or Safety. Company may, under certain circumstances, use or disclose PHI if necessary to prevent or lessen a serious and imminent threat to the health or safety of a person or the public. Legal. Company may disclose your PHI, in certain circumstances, as permitted by applicable law, in response to an order from a court or administrative agency, or in response to a subpoena or discovery request. Company may, under certain circumstances, disclose your PHI to a law enforcement official, such as for purposes of identifying or locating a suspect, fugitive, material witness or missing person. Decedents. Company may, under certain circumstances, disclose PHI to coroners, medical examiners and funeral directors for purposes such as identification, determining the cause of death and fulfilling duties relating to decedents. Company may, under certain circumstances, use or disclose PHI if necessary to prevent or lessen a serious and imminent threat to the health or safety of a person or the public.
8. Your Rights Regarding Your PHI. You have the following rights regarding the PHI maintained by Company: Restrictions. You have the right to request restrictions on certain uses and disclosures of PHI for treatment, payment or healthcare operations. You also have the right to request that Company limits its disclosures of PHI to only certain individuals involved in your care or the payment of your care. You must submit your request in writing to Company. Company is not required to comply with your request. However, if Company agrees to comply with your request, it will be bound by such agreement, except when otherwise required by law or in the event of an emergency. Inspection and Copies. You have the right to inspect and copy your PHI. You must submit your request in writing to Company. Company may impose a fee for the costs of copying, mailing, labor and supplies associated with your request. Company may deny your request to inspect and/or copy your PHI in certain limited circumstances. If that occurs, Company will inform you of the reason for the denial, and you may request a review of the denial. Amendment. You have a right to request that Company amend your PHI if you believe it is incorrect or incomplete, and you may request an amendment for as long as the information is maintained by Company. You must submit your request in writing to Company and provide a reason to support the requested amendment. Company may, under certain circumstances, deny your request by sending you a written notice of denial. If Company denies your request, you will be permitted to submit a statement of disagreement for inclusion in your records. Accounting of Disclosures. You have a right to receive an accounting of all disclosures Company has made of your PHI. However, that right does not include disclosures made for treatment, payment or healthcare operations, disclosures made to you about your treatment, disclosures made pursuant to an authorization, and certain other disclosures. You must submit your request in writing to Company and you must specify the time period involved (which must be for a period of time less than six years from the date of the disclosure). Your first accounting will be free of charge. However, Company may charge you for the costs involved in fulfilling any additional request made within a period of 12 months. Company will inform you of such costs in advance, so that you may withdraw or modify your request to save costs. Breach Notification. You have the right to be notified in the event that Company (or a Company Business Associate) discovers a breach of unsecured PHI. Paper Copy. You have the right to obtain a paper copy of this Notice from Company at any time upon request. To obtain a paper copy of this notice, please email us at info@celia-health.com. Complaint. You may complain to Company and to the Secretary of the Department of Health and Human Services if you believe that your privacy rights have been violated. To file a complaint with Company, you must submit a statement in writing to Company at info@celia-health.com. Company will not retaliate against you for filing a complaint. If you would like more information about your privacy rights, please contact Company by emailing info@celia-health.com and ask to speak to the Privacy and Security Officer. To the extent you are required to send a written request to Company to exercise any right described in this Privacy Policy, you must submit your request to info@celia-health.com.
9. Changes and Updates to this Privacy Policy. We reserve the right to modify this Privacy Policy at any time. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it. If our site is acquired or merged with another company, your information may be transferred to the new owners so that we may continue to sell products to you.
10. California Consumer Privacy Act (CCPA). These Sections 10-16 supplements the Privacy Policy and applies solely to California consumers about whom we have collected personal information from any source, by buying our products or services, or by communicating with us electronically, in paper correspondence, or in person (collectively, “you”). These provisions do not apply to our own personnel or job applicants. This section uses certain terms that have the meaning given to them in the California Consumer Privacy Act of 2018 and its regulations (the “CCPA”). You have a right to not be discriminated against for exercising these rights set out in the CCPA.
    
11. Your privacy rights. If you are a California consumer, you have the following rights under the CCPA with respect to your personal information. Right to know. You have the right to ask us, twice in a 12-month period, what personal information we have collected, used, disclosed and/or sold about you, as applicable, during the past 12 months. Right to delete. You have the right to ask us to delete certain personal information we have collected from you. Right to opt out of sale. You have the right to opt out of the sale of your personal information by us. To request a copy of our Notice of Right to Opt-Out please write to us by email at info@celia-health.com or mail at 333 Washington Blvd, Marina Del Rey, CA 90202. Right to non-discrimination. We may not discriminate against you if you exercise any of these privacy rights.
12. What we do with your information and sources of collected information. What we do with and how we source your information is covered in Sections 1 and 2 of this Privacy Policy.
13. Who we share information with. We do not sell your personal information to third parties in exchange for monetary consideration. As with other companies that conduct digital marketing, we do share a limited set of data with certain third parties (such as online advertising services and social media networks). We may allow these third parties to collect your personal information such as online activity via automated technologies (such as cookies and pixels) on our websites and mobile applications in exchange for non-monetary consideration. We and these third parties may gather this data when you visit or use our websites, mobile applications and other web-based services. We may share this data including inference information, with (and make this data available to) third parties, including marketing companies as such term is used in CCPA, for online advertising purposes (e.g., to tailor digital ads about our products and services) and to provide third-party social network features and functionality on our website and mobile applications. We may also share certain information to enhance our ability to communicate with you and provide you with promotional information. To the extent these activities are considered a “sale” under the CCPA’s broad definition of the term, you have the right to opt out of this disclosure of your information. You can read more about opting out in Section 15, below. We do not knowingly sell the personal information of minors under 16 years of age. During the 12-month period prior to the effective date of this section, we may have disclosed or shared the personal information described above about you with the following categories of third parties: data analytics providers; operating systems and platforms; social media networks; and marketing companies.
14. How to submit a request. If you are a California consumer and wish to exercise these rights, you can write to us by email at info@celia-health.com or mail at 333 Washington Blvd, Marina Del Rey, CA 90202. You may also give someone else permission to exercise these rights for you. To submit a request as an authorized agent on behalf of a consumer, write us by email at info@celia-health.com or mail at 333 Washington Blvd, Marina Del Rey, CA 90202. Before we fulfill a request, we must verify your identity and ability to exercise these rights. There are also some exclusions and exceptions that may apply. You may be asked to give us certain personal information via webform or on the phone such as your full legal name, email address, and/or phone number. In addition, we may require you to sign a declaration under penalty of perjury that you are the consumer whose personal information is the subject of the request. You may designate, in writing or through a power of attorney, an authorized agent to make requests on your behalf to exercise your rights under the CCPA. Before accepting such a request from an agent, we will require the agent to provide proof you have authorized it to act on your behalf, and we may need you to verify your identity directly with us.
15. Notice of right to opt-out of sale. If you wish to opt out of our sharing of the limited data that is gathered when you visit our websites and other web-based services for purposes of targeted digital advertising as described in this Section 1 , you may write to us by email at info@celia-health.com or mail at 333 Washington Blvd, Marina Del Rey, CA 90202. The effectiveness of any opt-out request may be limited by our ability to associate the cookies and/or pixels that we may collect with your identity, browser, device and/or browsing session. As a result, an opt-out request will be more effective for future visits if you: (A) use the same device that was used to exercise the opt-out request; (B) have not cleared cookies from your web browser; (C) are not using a private or “do not track” mode in your web browser; (D) Provide the same personal information that you provided previously.
16. California Shine the Light Law. Additionally, under California Civil Code section 1798.83, also known as the “Shine the Light” law, California residents who have provided personal information to a business with which the individual has established a business relationship for personal, family, or household purposes (“California Customers”) may request information about whether the business has disclosed personal information to any third parties for the third parties’ direct marketing purposes To do so, write to us at by email at info@celia-health.com or mail at 333 Washington Blvd, Marina Del Rey, CA 90202.
17. Contact. If you have any questions about this Privacy Policy, please contact us by email at info@celia-health.com or mail 333 Washington Blvd, Marina Del Rey, CA 90202.
18. No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All the stated categories in this privacy policy exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties. End users can opt out of receiving further messages by replying STOP or ask for more information by replying HELP. Message frequency varies. Message and data rates may apply.
19. Last updated July 9th, 2025.